Devon


<h2 class="wp-block-heading" id="h-stripe-amp-stare-online"><a href="https://stripeandstare.com/" target="_blank" rel="noreferrer noopener">Stripe &amp; Stare</a>, online</h2>



<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="750" height="1000" src="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2026/03/stripe-pjs-750x1000.jpeg" alt="Stripe and Stare PJs " class="wp-image-84563" srcset="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2026/03/stripe-pjs-750x1000.jpeg 750w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2026/03/stripe-pjs-600x800.jpeg 600w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2026/03/stripe-pjs-768x1024.jpeg 768w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2026/03/stripe-pjs.jpeg 1000w" sizes="(max-width: 750px) 100vw, 750px" /></figure>



<p>Say hello to the world&#8217;s most comfortable knickers, made for women by women. As raved about by Jo and Zoe on their Dig It podcast, these pants, bras and sleep sets will stay firmly at the front of your knicker drawer, not the back.</p>



<h2 class="wp-block-heading" id="h-sunshine-amp-snow-bideford"><a href="https://www.sunshineandsnowshop.com/" target="_blank" rel="noreferrer noopener">Sunshine &amp; Snow</a>, Bideford</h2>



<figure class="wp-block-image size-full"><img decoding="async" loading="lazy" width="1000" height="1000" src="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/SunshineSnow__008.jpg" alt="Sunshine &amp; Snow Bideford" class="wp-image-71737" srcset="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/SunshineSnow__008.jpg 1000w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/SunshineSnow__008-800x800.jpg 800w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/SunshineSnow__008-400x400.jpg 400w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/SunshineSnow__008-768x768.jpg 768w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/SunshineSnow__008-500x500.jpg 500w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure>



<p>Devon’s answer to Anthropologie, this Muddy Award winning lifestyle store is a go-to for sustainably sourced fashion and homeware, plus a ground floor coffee shop and events space. North Devon’s most stylish head here for gorgeous womens’, mens’ and kids fashion, and Sunshine Vintage, handpicked from Italy. Where there is a local gap for quality goods beyond the usual, S&amp;S fills it, whether it’s cool&nbsp;Birkenstock &amp; Blundstones footwear, American Vintage womenswear or local soaps handmade in nearby Clovelly.</p>



<h2 class="wp-block-heading" id="h-wild-bird-boutique-exeter"><a href="https://wildbirdboutique.co.uk/our-boutique" target="_blank" rel="noreferrer noopener">Wild Bird Boutique</a>, Exeter</h2>



<p>Wild Bird Boutique is filled with holiday essentials, especially their charming handmade woven bags which would be essential for a trip to the beach. There are lots of brightly coloured skirts and blouses here, too.&nbsp;</p>



<h2 class="wp-block-heading" id="h-dartmoor-shoemakers-moretonhampstead"><a href="https://www.greenshoes.co.uk/" target="_blank" rel="noreferrer noopener">Dartmoor Shoemakers</a>, Moretonhampstead</h2>



<figure class="wp-block-image size-full"><img decoding="async" loading="lazy" width="1000" height="1000" src="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/greenshoes-6.jpg" alt="Green Shoes Moretonhampstead" class="wp-image-71291" srcset="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/greenshoes-6.jpg 1000w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/greenshoes-6-800x800.jpg 800w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/greenshoes-6-400x400.jpg 400w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/greenshoes-6-768x768.jpg 768w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/11/greenshoes-6-500x500.jpg 500w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure>



<p>Handmade sandals, shoes and boots crafted in time-honoured traditional techniques and quality Italian leather, you say?&nbsp;Yep, Dartmoor Shoemakers (formerly Green Shoes) create a range that feels classic&nbsp;<em>and</em>&nbsp;contemporary. What&#8217;s more, they run shoe-making courses where you can make your own in day for true bragging rights.</p>



<h2 class="wp-block-heading" id="h-snob-tiverton"><a href="https://www.ilovesnob.co.uk/collections/summer-wardrobe" target="_blank" rel="noreferrer noopener">Snob</a>, Tiverton</h2>



<p>Snob will make you snobby… about buying clothes anywhere else this summer. They have a whole section of palazzo pants, crochet cardigans and silk kaftans. What more could you possibly need?</p>



<h2 class="wp-block-heading" id="h-busby-and-fox-devon-wide"><a href="https://www.busbyandfox.com/?srsltid=AfmBOorAm1O-zoiKVWSX0lpTDnHmtUrVHYY8YECimuG0IUjGCDvs16OH" target="_blank" rel="noreferrer noopener">Busby and Fox</a>, Devon-wide</h2>



<p>Busby and Fox has multiple stores across Devon, including Exeter, Kingsbridge, Salcombe and the OG in Totnes so there’s plenty of options to find your dream summer ‘fits. Owner Emma Vowles&#8217; collection is minimalistic, classic and sustainable. We love her slouchy linen looks, which can be styled down for potting plants in the garden, and styled up for dinner on the coast.&nbsp;</p>



<h2 class="wp-block-heading" id="h-lorna-ruby-online"><a href="https://lornaruby.com/" target="_blank" rel="noreferrer noopener">Lorna Ruby</a>, online</h2>



<p>Lorna Ruby believes in combining lifestyle beliefs and personal style, so you can be Insta-ready whether you’re doing a food shop or sipping a mojito in the Bahamas.&nbsp;The boutique is now totally online, so your new wardrobe is just a couple of clicks away. The collection is fun and eclectic, from brightly coloured cardigans to edgy sunnies, everyone will be asking where you found these gems.&nbsp;</p>



<h2 class="wp-block-heading" id="h-will-bees-bespoke-salcombe"><a href="https://willbeesbespoke.com/" target="_blank" rel="noreferrer noopener">Will Bees Bespoke</a>, Salcombe</h2>



<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="720" height="458" src="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2018/08/WillBeesBespoke-720x458.jpg" alt="bags on shelves" class="wp-image-11817" srcset="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2018/08/WillBeesBespoke-720x458.jpg 720w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2018/08/WillBeesBespoke-300x191.jpg 300w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2018/08/WillBeesBespoke-768x488.jpg 768w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2018/08/WillBeesBespoke.jpg 1000w" sizes="(max-width: 720px) 100vw, 720px" /><figcaption class="wp-element-caption">Credit: Will Bees Bespoke</figcaption></figure>



<p>Looking for a new handbag for the summer? Look no further than Will Bees Bespoke. Will designs, creates and even personalises vegetable leather bags. There are some great backpacks, totes and bum bags to accompany you on your summer holiday adventure, whether you’re exploring a new city or sun-bathing on a sandy beach.&nbsp;</p>



<h2 class="wp-block-heading" id="h-davy-j-plymouth"><a href="https://davyj.com/?srsltid=AfmBOorieAaUs068LF-rPu_DnnHNocbNWTK23Nwe85MEH9zbLDKMdp2D" target="_blank" rel="noreferrer noopener">Davy J</a>, Plymouth</h2>



<p>If you’re planning on an active coastal holiday this summer, you must see Davy J, an award-winning swimwear brand designed for women by women. Their sleek designs can keep up with your active lifestyle, provide support and confidence and help you look your most stylish self, even when you’ve plunging into the ocean.</p>



<h2 class="wp-block-heading" id="h-identity-fashion-totnes-plymouth"><a href="https://identityfashion.online/tops/" target="_blank" rel="noreferrer noopener">Identity Fashion</a>, Totnes/Plymouth </h2>



<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="1000" height="677" src="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2023/09/deni-4-1000x677.jpg" alt="Deni owner of Identity Fashion Plymouth " class="wp-image-59060" srcset="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2023/09/deni-4-1000x677.jpg 1000w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2023/09/deni-4-800x542.jpg 800w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2023/09/deni-4-768x520.jpg 768w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2023/09/deni-4-775x525.jpg 775w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2023/09/deni-4.jpg 1500w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure>



<p>Give your summer wardrobe the ultimate zhuzh with unique designed pieces from Deni at Muddy Award-winning Identity Fashion. From flowing dresses to quirky blouses, you won&#8217;t be bored wearing these on-trend pieces. &nbsp;</p>



<h2 class="wp-block-heading" id="h-louise-designer-dress-agency-sidmouth"><a href="https://www.louisedressagency.co.uk/" target="_blank" rel="noreferrer noopener">Louise Designer Dress Agency</a>, Sidmouth</h2>



<p>Die-hard label collector? Find your next pieces at the wonderful curated collection of Louise Designer Dress Agency. Mother and daughter owned, the independent boutique stocks new and pre-loved designer labels from Chanel to Alexander McQueen. If you’re heading off into the sunset on a glamorous cruise, or hitting the fashion-crazy streets of Monaco or Paris, pop in to grab your latest investment to show off on your summer holiday. &nbsp;</p>



<h2 class="wp-block-heading" id="h-planet-warrior-salcombe"><a href="https://planet-warrior.com/" target="_blank" rel="noreferrer noopener">Planet Warrior</a>, Salcombe</h2>



<p>If you’re looking for eco-friendly swimwear with mermaid vibes, Planet Warrior is the perfect option for your next beach look. All pieces are made from recycled ocean plastic, so you can feel good and look good. Plus, sister owners Josie and Juliette use fantastic patterns on their suits, ensuring a unique, stand out piece for your swimsuit collection.&nbsp;</p>



<h2 class="wp-block-heading" id="h-butterwalk-totnes"><a href="https://naainaai.co.uk/" target="_blank" rel="noreferrer noopener">Butterwalk</a>, Totnes</h2>



<p>Butterwalk brand NAAiNAAi will have you going YAAiYAAi with their in-house collection of summer-ready blouses and skirts. Founder Suzanne makes a huge variety of homeware, lifestyle crafts and artwork, but a really special part of her collection is her clothes. Ready to ship and made to order, these garments are truly one-of-a-kind, and will compliment your wardrobe with gusto. </p>



<h2 class="wp-block-heading" id="h-the-cut-label-ivybridge"><a href="https://thecutlabel.com/" target="_blank" rel="noreferrer noopener">The Cut Label</a>, Ivybridge</h2>



<p>A Muddy Award winner, an excellent brand! The Glanville Mill-based store stocks lots of new and preloved womenswear and accessories from the most fabulous labels. Our current favourites are the new butterfly tulle skirts, how chic! Great for a summer bbq or garden party. Once you’ve shopped till you’ve dropped, head next door to Rochelle’s River Cafe for a maple syrup crêpe.&nbsp;</p>



<h2 class="wp-block-heading" id="h-rare-pear-topsham"><a href="https://www.rarepear.co.uk/?srsltid=AfmBOopqnZ_rOoaYoNNDELT7ol8LhlcAOiyEe9-H3bES37gq5xBRT2iF" target="_blank" rel="noreferrer noopener">Rare Pear</a>, Topsham</h2>



<p>Rare Pear is a whizz with their leather makes and also stocks the trendiest pieces, meaning you can look stylish all summer. Formed from a husband and wife’s love of fashion back in 2014, Rare Pear remains a community staple in the town of Topsham. From butter yellow blouses to straight legged jeans, you can find this season’s hottest styles from a local boutique.&nbsp;</p>



<h2 class="wp-block-heading" id="h-cocoa-kingsbridge"><a href="https://cocoakingsbridge.co.uk/collections/shop-all" target="_blank" rel="noreferrer noopener">Cocoa</a>, Kingsbridge</h2>



<p>Cocoa stock timeless classics, perfect for refreshing your summer wardrobe. Summer dresses perfect for a garden extravaganza, printed skirts that are pub garden ready and even tasteful swimwear for you to pack in your suitcase.&nbsp;</p>



<h2 class="wp-block-heading" id="h-nika-salcombe-nbsp"><a href="https://nikasalcombe.com/" target="_blank" rel="noreferrer noopener">NIKA</a>, Salcombe&nbsp;</h2>



<figure class="wp-block-image size-full"><img decoding="async" loading="lazy" width="1000" height="1000" src="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/12/nika-salcombe.jpeg" alt="NIka Salcombe" class="wp-image-72163" srcset="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/12/nika-salcombe.jpeg 1000w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/12/nika-salcombe-800x800.jpeg 800w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/12/nika-salcombe-400x400.jpeg 400w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/12/nika-salcombe-768x768.jpeg 768w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2024/12/nika-salcombe-500x500.jpeg 500w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure>



<p>Another Muddy favourite, NIKA curates modern brands, comfy wearables and must-have items. Everything from the jewellery pieces you just won’t be able to take off all summer to your new go-to jeans can be found in this tiny hidden treasure chest.&nbsp;</p>



<h2 class="wp-block-heading" id="h-lazy-jacks-clothing-company-teignmouth"><a href="https://lazyjacks.co.uk/" target="_blank" rel="noreferrer noopener">Lazy Jacks Clothing Company</a>, Teignmouth</h2>



<p>Coastal adventure booked? Lazy Jacks have everything you need to sail away this summer… fashion-wise, we mean. The brand mixes practicality with style, crafting stunning quarter zips for when it gets a little windy to the most adorable printed maxi dresses to frolic on the beach in. Plus, they stock for the whole family- think of the matching outfits photo opportunities….</p>



<h2 class="wp-block-heading" id="h-the-white-room-bideford"><a href="https://www.thewhiteroomcompany.co.uk/?srsltid=AfmBOoqEiKT8ODr2I-HsGujPlUa9jsnhFD5ycXv8QeHxgtqEtGLDz-5D" target="_blank" rel="noreferrer noopener">The White Room</a>, Bideford</h2>



<p>Enter a treasure trove of beautifully intricate and high quality pieces in The White Room Boutique. Owner Sophi selects her pieces based on their ability to boost confidence and allow self expression, including some really unique kimono pieces that would be perfect as a beach cover up this summer. Plus, you can find useful tips and tricks on their Instagram on how best to wear their pieces, so you’ll look extra stylish for the summer holidays.&nbsp;</p>



<h2 class="wp-block-heading" id="h-sails-amp-canvas-topsham"><a href="https://www.sailsandcanvas.co.uk/beach-bags-shoppers-and-totes/" target="_blank" rel="noreferrer noopener">Sails &amp; Canvas</a>, Topsham</h2>



<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="720" height="479" src="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2021/01/sails-canvas-mandi-juliette-720x479.jpg" alt="Mandi and Juliette of Sails and Canvas Topsham" class="wp-image-29128" srcset="https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2021/01/sails-canvas-mandi-juliette-720x479.jpg 720w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2021/01/sails-canvas-mandi-juliette-300x200.jpg 300w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2021/01/sails-canvas-mandi-juliette-768x511.jpg 768w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2021/01/sails-canvas-mandi-juliette-789x525.jpg 789w, https://dev.muddystilettos.co.uk/devon/wp-content/uploads/sites/14/2021/01/sails-canvas-mandi-juliette.jpg 1000w" sizes="(max-width: 720px) 100vw, 720px" /></figure>



<p>Find a perfectly unique beach bag at Sails and Canvas. Made by Mandi and Juliette and the S&amp;C team from reclaimed and recycled coloured sails which have been saved from landfill, each bag is fun and different. We love the Small Star Beach Bag &#8211; and the brand&#8217;s eco get-up-and-go.</p>



<h2 class="wp-block-heading" id="h-mademoiselle-mojo-tiverton"><a href="https://mademoisellemojo.com/" target="_blank" rel="noreferrer noopener">Mademoiselle Mojo</a>, Tiverton</h2>



<p>Get your summer mojo at this boutique. Established in 2010, Mademoiselle Mojo is an independent, luxury clothing &amp; lifestyle boutique, based in Tiverton. The pieces are created by small artisan brands, made with natural fabrics and sustainable practices. </p>



<h2 class="wp-block-heading" id="h-want-more-retail-therapy-shop-here">WANT MORE RETAIL THERAPY? SHOP HERE</h2>



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