The Little Black Book: Women's Clothing
Muddy says: A lifestyle store that's been thriving on Exeter's Queen Street since 1995? What's not to love about this total treasure trove, packed with quirky pieces for you, them and the home. I'm going in!
Muddy says: We have a spot that's as soft as bamboo fabric for BAM Clothing: super-snuggly, fun designs, and a list of clever facts as long as your legs (in a pair of BAM leggings), including being mega-kind on the planet. Everyone should have at least one item from the range in their wardrobe. Preferably ten.
Muddy says: popping in to Exeter's Lorna Ruby is like unwrapping a box of your favourite chocolates; you know it's dangerous, you know you'll want everything, but you're going in anyway and to hell with the consequences. It's just too damn pretty in this fab fashion and lifestyle boutique!